A Kinder World of Commerce is an educational campaign, co-founded by local Realtor Monica Lenches, committed to raising awareness in our Santa Barbara community about the importance of doing business not just locally, but socially responsibly — and to modeling this behavior for others dedicated to using their organizations as a force for good, across the for-profit, nonprofit, and public sectors.
We believe every organization has the potential to make a positive impact. That's why we invite consumers to spend, give, and engage with businesses and nonprofits guided by kindness, integrity, and sustainability — because where we put our support truly matters.
For organizations leading with purpose, we offer visibility and support through print interviews and blog features, plus quarterly events designed to spark collaboration and deepen impact across our community.
Each month, we sit down with local changemakers — leaders whose work is shaping a more just, compassionate, and connected Santa Barbara. Their stories show how values-based leadership ripples outward, strengthening our community and proving that doing good and doing well go hand in hand. Because when we shine a light on what's possible, more people step into it. That's the vision: a thriving local economy where kindness isn't the exception — it's the norm.
Ready to be inspired? Meet the people behind the mission. Below, you'll find conversations with local changemakers, along with quarterly recaps of our Legacy Hour events — each one an invitation to discover, connect with, and champion the organizations making Santa Barbara a kinder place to live, work, and do business. Scroll down and enjoy!✨
